Jeffrey Sussman is the acclaimed author of the best-selling
book, Power Promoting: How to Market Your Business to the Top! The book
is considered one of the most effective and sensible books for teaching
entrepreneurs how to market their businesses and reach goals of success.
Jeffrey is also the author of eight other books and regularly writes marketing
and public relations articles for a wide range of professional trade publications.
In addition, he frequently speaks to trade groups, fraternal organizations,
and national and international business associations. He has been a guest
speaker, hired by the U.S. Department of State, to speak about marketing
to foreign-based businesses that will be opening offices, retail outlets,
and factories in the U.S.
Jeffrey teaches marketing and public relations courses at The New School
University in New York City and is a biographical subject in Who's Who
in the World, Who's Who in America, Who's Who in Finance & Industry,
Who's Who in Media & Communications, and Who's Who in the East.
"Jeff Sussman is the consummate PR professional.
His ideas and knowledge make him number one. They say we all have 15 minutes
of fame coming; well, with Jeff Sussman, there's a whole lot more, including
the financial rewards.
He put Check-a-Mate on the map!"
President, Hill Street Security and Check-a-Mate investigations
"Jeffrey Sussman's marketing and promotional advice is second to
none. He has been extremely helpful to me and and to my firm. Anyone
who wants to reach new levels of success should read Power Promoting."
-Stephen J. Cabot, Esquire
Chairman, Labor Relations and Employment Law Department
Harvey, Pennington, Cabot, Griffith & Renneisen, Ltd.
"PR is not just for the big guys. Small businesses, particularly
start-ups, can benefit by cleverly thought-out and wonderfully executed
public relations. Jeffrey Sussman provided both of those to our
company. He got us publicity and brought attention to our product at a
very favorable cost."
President, PROfessional PROduct Research
"Jeffrey Sussman is the P.T. Barnum of public relations.
When he calls to pitch an idea for an article, he hooks media types like
me with his enthusiasm, his wit, and his always novel approach to touting
his clients. His book is both fun to read and an indispensible
guide to how he does it."
Columnist,The Wall Street Journal
"Power Promoting shows how to combine creative thinking with
common sense. As an editor, I know Jeff Sussman does his homework,
knows how to use the fundamentals, and makes his client's story work for
Editor, Philadelphia Business Journal
"An insightful rung-by-rung guide to the ladder of success
for anyone with something to promote....If you want to buy into
the world of getting your message out to the public, this book is one-stop
Senior Producer, fx Networks, Inc.